January 21,
2009
Newsletter
#76
Hello from Ariel!
In This Week's Issue:
- Wendy and Lisa of Prince Fame PODSAFE and
available for INTERVIEWS!
- Where's Ariel?
- THIS WEEK'S FEATURED ARTISTS
- THIS WEEK'S FEATURED VIDEO
- THIS WEEK'S FEATURED RESOURCES: A BLOG, A
PODCAST, & STATION
- New Media Pioneer: Kevin Breuner of the CD
Baby Podcast
Wendy and Lisa of Prince Fame PODSAFE
and available for INTERVIEWS!
Wendy Melvoin and Lisa Coleman, better known as
the legendary duo Wendy and Lisa, have released
their new album, White Flags of Winter Chimneys.
It is available exclusively on their web site
wendyandlisa.com (with unreleased bonus tracks),
to be followed with CD and Limited Edition vinyl
releases, as well as being made available at
iTunes, Amazon MP3, and other digital music stores
in March 2009.
We have some awesome tracks for you that are
PODSAFE and available for download right here!
http://www.arielpublicity.net/clients/2511
We also have been contacted by a few podcasters
and bloggers who had no idea that they are also
AVAILABLE FOR INTERVIEWS!
Here is how you can interview any of them:
1. VIA EMAIL - Login - Select
the band you want to interview and press the
"interview this artist" link on the left hand side
and you can choose questions from an extensive
list or you can make up your own.
2. VIA PHONE - Login - Select
the band you want to interview - "Setup a Phone
Interview" link on the left hand side.
Where's Ariel? - My first seminar of
2009!
I am thrilled to announce that I will be
co-hosting a seminar with the amazing Jody Gnat in
Phoenix , AZ
What does music have to do with social media
and community networking?
How can a songwriter or artist leverage social
media for marketing success?
The landscape of the music world is changing.
Whether you are writing, recording, or promoting,
the Internet offers the opportunity for heavy-duty
collaboration online. These tools, on their own,
are seemingly insignificant but when used in
conjunction with Internet marketing to create your
own cyber-footprint, they have the potential to
create great opportunity.
Social Media for Musicians Details:
Sunday January 25, 2009, 10 AM - 2PM Perfect
Timing Entertainment-617 N. 7th Street, Phoenix,
AZ 85006
Details here: http://arielpublicity.com/blog/archives/seminar-o2009-social-media-for-musicians
THIS WEEK'S FEATURED ARTIST
Christelle
Genre: Pop, R&B,
Electronica http://www.arielpublicity.net/clients/2514 Christelle's
voice is an unstoppable force that perfectly fits
this incredibly determined young woman. The Las
Vegas based, nineteen-year-old Pop/R&B artist
has taken on countless challenges in her young
life and career, and has successfully met every
single one. Her hot new songs herald the arrival
of this very special young artist, who lets
nothing and no one get in her way.
Comandante
Zero Genre: Electronica, Funk,
Experimental, Dance http://www.arielpublicity.net/clients/2517
Expert musicians can often get lost in their
expertise, forgetting that the primary function of
a great band is to get an audience off of its
collective ass, inspiring them to lose themselves
in the moment. Comandante Zero is comprised of two
exceptional musicians, but they never lose their
focus on the beat, the groove, and the
transcendence that comes in the heat of being
locked in and pounding in front of a rapturous
audience.
Featured Artist Video: "My
Girlfriend" by Trey Green
Genre: Rock,
Alternative, Comedy http://www.arielpublicity.net/clients/2521
Effortlessly cool and eternally whimsical, Trey
Green embodies a series of irresolvable
contradictions. He likes it that way. The
Boston-based, globetrotting artist is impossible
to pin down in any way, shape or form. At one
moment incisive, at one moment hilarious and at
other moments spouting foul humor, his
inexplicably has had him create an unforgettable
debut self-titled CD, a work that worms itself
into the mind of the listener. You may be moved,
amused or even appalled, but in a world of "shrug
your shoulder" artists, Trey Green stands
alone.
http://cyberprvideo.blip.tv/#1596714
THIS WEEK'S FEATURED RESOURCES: A BLOG, A
PODCAST, & A STATION
This week we wanted to feature and send a BIG
thank you to those social media makers who
participated in our Holiday Fundraiser and
featured our Holiday Fundraiser artist music.
Featured Blog: The Music
City Muse http://www.themusiccitymuse.com/
Reviews and interviews from Nashville and
around the world.
Featured Podcast: The Joel
Gaines Show http://www.joelgainesshow.com/
Political News and Blogentary by a former US
Army Sergeant. For about a year, Joel took to the
airwaves as a contributor to a regional, weekend
radio show. The experience of political radio
really underscored the importance of debate about
public policy and the insidious nature of those we
battle to maintain our way of life. The Joel
Gaines Show can be found on Blog talk Radio,
FoneShow.com for cellular listeners, iTunes and
other major podcast directories.
Featured Internet Radio
Station: Christian Sunday Evenings
On Indie Music Sampler http://indiemusicsampler.com/christian
A show featuring great Christian Music starting
at 9PM East/6PM West on Sundays!
New Media Pioneer:
Kevin Breuner of the CD Baby Podcast
Kevin is
a podcaster, blogger, and sync licensing
agent. He resides in Portland , OR where he
developed and maintains the podcasting and sync
licensing efforts for CD Baby.
Podcast - http://cdbabypodcast.com
Blog - http://kevinbreuner.com
Twitter - kbreuner
Q: How long has the CD Baby Podcast been
broadcasting?
A: Our first episode of the DIY Musician
Podcast posted back in May 2007, so we have been
podcasting for a year and a half.
Q: What do you try to acheive with each
podcast?
A: With each episode, I'm always asking myself,
"What can artists learn from this episode.
Does this create discussion around topics
that are really valuable to the indie
music community?" Those questions are
bouncing around in my head from the beginning to
the end of an episodes production. I think
with a podcast or blog, it's incredibly important
to stick to the intended purpose, and because of
that, there are interviews that were never
released. When it came down to it, they
didn't serve the purpose we want to achieve with
the podcast. Ultimately, I hope that each
episode continues to empower artists to take their
music career into their own hands and make
some realistic steps forward.
Q: What is the main goal of the CD Baby
Podcast?
A: My goal with the podcast was to create an
"honest" straight forward resource that CD Baby
artists and the indie music community at large
could use to help move their career forward.
I always enjoy talking to other artists and
musicians(I'm an artist as well!),
and throughout my time at CD Baby,
I've talked to thousands of artist that are trying
to breakthrough with their music. What
surprises me, is how many artists, both newbies
and seasoned veterans alike, fall into the same
traps over and over again.
Q: What changes in content laws, broadcasting
rights, etc. have effected you most?
A: So far, podcasting has remained relatively
untouched. There are quite a few podcasts
that play mainstream music (that has not been
properly licensed), and I think we'll start seeing
the major labels take an interest in cracking down
on the usage of that content. But the beauty
of the podcast and the invention of the RSS feed,
is that you can have direct access to people who
are interested in what you are saying. There
is no gate keeper telling you what you can and
can't do.
Q: A recent study found blogs to be more
effective than MySpace in generating album sales,
do you feel podcasts have that power?
A: I do, and I'm actually surprised that more
bands aren't using podcasting to help promote
their music. We actually interviewed a band
that released a podcast before they even had all
their members. The podcast chronicled their
journey as they found the final member and wrote
songs, recorded and so on. It immediately
caught the attention of the folks over in the
iTunes podcast section, and the band's podcast
received a front page feature before they had even
played a show. By the time they had all
their members and started playing out, people were
coming out wearing the bands t-shirts they were
selling through their website. The fans
really felt a connection to the band. I will
say though, for a band to have a podcast that
builds their fan base, it must have a couple key
components. 1. It must have a point - It can't be
people goofing off in front of a mic or telling
inside jokes 2. It must draw the listener
into the bands story - Save the shameless self
promotion(They probably already are a fan) and
give them the real you. 3. It has to be
consistent - quite possibly the hardest part.
Nobody will be interested in it if you do
one episode every couple months. I'm
actually in a new band here in Portland , and we
have a podcast in the works. We've spent so
much time really trying to define what it will be
and how it will work just to make sure that it
becomes a part of what we do. If we just
made a random haphazard stab at it, it would be
doomed from the beginning.
ABOUT US
Ariel Hyatt founded Ariel Publicity & Cyber
PR 12 years ago and her firm has worked with over
1,000 musicians and bands of all genres. The Ariel
Publicity mission states that all artists deserve
to be heard and there is a place for artists of
every level to receive exposure. Ariel Hyatt has
managed to place tens of thousands of artists in
countless outlets from national magazines and TV
to the most grassroots online fanzines. Her
company is now 100% digital and helps artists
increase their online exposure. She is also the
co-founder of Bandletter.com, a company that
creates newsletters for musicians.
Ariel Publicity's SoundAdvice is a free
bi-monthly e-zine for musicians &
entrepreneurs who want marketing, promotion and PR
tips for navigating the new music business. Sign
Up here: http://www.arielpublicity.com
CONTACT & INFO
Ariel Publicity & Cyber PR 389 12th
Street Brooklyn, NY 11215
http://www.arielpublicity.com
http://www.bandletter.com
http://www.myspace.com/ArielPublicityNY
http://www.twitter.com/cyberpr
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