From: fRoots [ads_at_frootsmag_dot_com]
Sent: 06 June 2012 22:00
Subject: fRoots' big Aug/Sept summer double issue - copy date imminent!
Advertising in the
AUG/SEPT 2012 fROOTS
Issue 350 of the leading folk, roots and world music magazine!
COPY DATE ALERT! Tuesday 12th June
? To book space: email - ads_at_frootsmag_dot_com
? Publication date: 19th July. Reaches UK subscribers from around 13th July.
? This special summer double issue comes with another of our famed compilation albums, fRoots 40, and will be on sale at many major summer festivals including those for which we are official media partners like WOMAD, Sidmouth, Towersey etc.
? With venues putting more onus on artists and their labels to promote their live dates, this is the ideal issue in which to start promoting autumn tours and CD releases.
? We're having an English summer! For the three issues published around our 33rd anniversary, we've been celebrating three icons of English folk, concluding this month with a cover feature on the legendary Nic Jones, who returns to performing this summer after many years away. But inside each issue, of course, our continual wide world music coverage.
? This will be our 350th issue - and every single one published on time! We're not modest: we'll let you support us with some congratulations!
? With less and less mainstream media coverage for this music, fRoots remains your essential grass roots folk, roots and world music guide - more than ever the main focal point and buzz creator in our community. You'll invariably read about it first in fRoots.
? As the internet information overload gets ever bigger, physical is best! Information gathered together in print form carries more focus and clout and is kept and re-read.
? For rates, technical specs and stats see: http://www.frootsmag.com/content/ads/ads-info/
FACTS FROM OUR LATEST READERSHIP SURVEY
? They consume! Like all hard core music fans, fRoots readers are still buying an average of 42 CDs a year, and they're buying nearly 120 paid-for downloads on top of that.
? They respond! 95% of fRoots readers buy CDs and 72% go to live events as a result of reading about them in fRoots.
? They're everywhere! 70% do their main buying online, and 40% are outside the UK. There are no barriers to directly reaching them from and to everywhere! If you're an overseas label, you don't need a UK distributor.
? We've got them! The maximum readership cross-over with any other music publication is still only 29%. With fRoots you reach the long-term committed folk, roots and world music audience and opinion-formers that no other magazine gets to.
THE DIGITAL EDITION
? More digital subscribers than UK Vogue (according to UK Press Gazette figures)!
? No extra cost. All adverts are carried in identical form in our digital edition with free web links.
? Access a sample digital edition free of charge at http://tinyurl.com/6ft387r
FREE NEWS LISTINGS
* We list information on August & September events in the news section of this issue.
* News deadline: Monday 18th June.
* Send your full press release to news_at_frootsmag_dot_com
* Send hi-res colour JPEGs of artists to copy_at_frootsmag_dot_com
Advertising Manager, fRoots Magazine
Local Music From Out There . . .
realmail: fRoots Magazine, PO Box 3072, Bristol, BS8 9GF, UK
tel: (Int +44) (0)117 317 9020
The first and foremost folk, roots and world music monthly
magazine celebrated its 33rd anniversary in June 2012!
Womex Award for Professional Excellence
P please consider the environment - do you really need to print this email?